Is it possible for a product's life cycle stage to affect its product strategy? In particular, describe how one product in growth and another in maturity might have different product strategies
What will be an ideal response?
There is no reason for the strategy to be static through the life cycle stages. Organizations often treat new products differently than older ones, in terms of support for changes, aggressiveness in pursuit of market, etc. In particular, growth is associated with stabilization of design, and with ensuring that sufficient capacity exists. Maturity is a time for high-volume operations and cost control.
You might also like to view...
This media theory suggests that media is omnipresent and unavoidable in our lives. It also suggests that it shapes our sense of reality.
A. agenda setting theory B. encoding/decoding theory C. social cognitive theory of mass communication D. cultivation
Which situation indicates a weak internal control structure?
a. the mailroom clerk authorizes credit memos b. the record keeping clerk maintains both accounts receivable and accounts payable subsidiary ledgers c. the warehouse clerk obtains a signature before releasing goods for shipment d. the accounts receivable clerk prepares customer statements every month
One definition of earnings management is that it occurs when managers use
a. judgment in financial reporting to alter financial reports to mislead stakeholder. b. an accounting method that is inconsistent with other industry members. c. more conservative accounting estimates than other companies. d. pro forma accounting results as opposed to GAAP results.
As described by business ethicist Archie Carroll, an amoral manager ______.
a. deliberately tries to separate ethics and business operations b. does not understand ethics and often ignores ethical problems c. is deliberately unethical to employees and coworkers d. tries to encourage ethical behavior among employees but is not proactive about it