When is a service mix effective?
What will be an ideal response?
ANSWER: Most service organizations market more than one service. Each organization's service mix represents a set of opportunities, risks, and challenges. Each part of the service mix should make a different contribution to achieving a firm's goals. To succeed, each service may also need a different level of financial support. Designing a service strategy, therefore, means deciding what new services to introduce to which target market, what existing services to maintain, and what services to eliminate.
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An indicator that reflects the results of past decisions is referred to as a(n) ______________________________
Fill in the blank(s) with correct word
A key feature of economic value added (EVA) is that it emphasizes after-tax operating income and the actual cost of capital
Indicate whether the statement is true or false
PDM is useful because it provides
A) the start and end times of all activities. B) expected project completion time. C) the probability of completion at any given period during the project. D) all of the above.
Disadvantages of accelerating the duration of a project include
A) customer satisfaction may suffer. B) sometimes adding manpower late to a software project makes it later. C) scheduling overtime may cause problems with direct and intangible costs. D) all of the above.