Discuss five of the writing techniques? recommended for adapting a message to your audience and provide an example of each
Spotlighting Audience Benefits
Developing the "You" View
Sounding Conversational but Professional
Being Positive Rather Than Negative
Expressing Courtesy
Employing Bias-Free Language
Preferring Plain Language and Familiar Words
Using Precise, Vigorous Words
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The second stage in the rite of passage is ________
A) separation B) aggregation C) liminality D) sacred consumption
Identify and give examples of the four major categories of strategic alliances
What will be an ideal response?
A scale for measuring attitudes that consist of a single adjective in the middle of an even-numbered range of values is called a ________
A) Likert scale B) semantic differential C) Stapel scale D) balanced rating scale E) mid-range scale
Which type of report would be used to help the reader to solve problems or support a business decision?
A) Informational B) Analytical C) Executive summary D) Abstract E) Narrative