An advertisement for Pete's Peanut Butter centers on the perception that peanut butter has a high fat content. It goes on to state that Pete's Peanut Butter is a rich source of protein and fiber and also has a great taste. The ad closes by stating that Pete's Peanut Butter contains less fat than most other peanut butter brands in the market. This is an example of a
A. refutational appeal.
B. recency appeal.
C. nonverbal message.
D. one-sided message.
E. confrontational appeal.
Answer: A
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