Ever since the Napoleonic Wars, the British have used the derogatory term frogs to refer to the French. When the London-based Institute Français advertised French-language courses at all levels from beginners to advanced students, it pictured the development of a frog in stages from egg through tadpole to full maturity. This would be an example of

A. cultural puffery.
B. deliberate deception.
C. stereotype perpetuation.
D. faux marketing.
E. advertising manipulation.


Answer: C

Business

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