Which of the marketing mix elements is the most flexible?
A. product
B. promotion
C. publicity
D. place
E. pricing
Answer: E
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What is the management of information flows between and among activities in a supply chain to maximize total supply chain effectiveness and corporate profitability?
A. Business process reengineering B. Supply chain management C. Enterprise resource planning D. Customer relationship management
Which of the following is the second largest contributor to global warming, accounting for roughly a fifth of carbon emissions?
A) transportation B) primary metal production facilities C) electrical power plants D) aerosol cans E) rural cooking fires
Lubricants, coal, paper, and pencils are examples of ________
A) operating supplies B) capital items C) raw materials D) specialty products E) installations
In an auction without reserve, the seller is obliged to sell the goods to the highest bidder
Indicate whether the statement is true or false