Certain words, which are related to a news story, help interested readers find that news release by using search engines. What are these words called?

a) Tags
b) Boilerplates
c) Headlines
d) Leads


ANS: a

Communication & Mass Media

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The study of how people use space and objects to communicate ownership is called kinesics

Indicate whether the statement is true or false

Communication & Mass Media

Couple counselor Aaron Beck (1988 ) reports that overly general language distorts how partners think about a relationship

Indicate whether the statement is true or false

Communication & Mass Media

Including a statement of your _________ in the introduction is the best way to ensure your introduction introduces the subject of your speech

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

If a speaker has trouble finding words to convey his or her ideas or sends contradictory nonverbal symbols, listeners may not be able to _____ the speaker's verbal and nonverbal symbols back into a message

A) encode B) codify C) decode D) externalize

Communication & Mass Media