Objective properties are physically verifiable
Indicate whether the statement is true or false
TRUE
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A major factory closed in your area, which caused a drop in the average income for the city. Which type of external force would this be considered in the marketing environment?
A. political B. legal C. economic D. sociocultural E. technological
The performance metric that is calculated by comparing total revenue to the amount of money spent on advertising is referred to as
A. revenue per ad dollar. B. marketing ROI. C. reach. D. frequency. E. rate of trial.
A Massachusetts statute banning the state from doing business with companies who also did
business with the nation of Myanmar was found to violate the Foreign Commerce Clause. Indicate whether the statement is true or false
The fixture test of purpose or use applies only if the item:
a. is affixed to the realty in some way. b. can be removed without material injury to the realty. c. is affixed to the realty in some way and also can be removed without material injury to the realty. d. is distinct from the realty but could be affixed to it.