A persuasive message selling an idea will be more effective if you
A) show how the reader will benefit, directly or indirectly, from doing what you suggest.
B) provide extensive background information without including specifics.
C) reinforce background facts and figures in the first and last paragraphs.
D) focus on the proposal you're promoting, not on the reader.
E) ignore or downplay any reader objections when making your case.
A
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Which of the following best describes ERP systems?
A. popular recruiting systems that help maximize diversity in the workplace B. comprehensive systems for identifying and measuring changes in productivity C. software information systems that integrate all aspects of business, helping managers stay on top of the latest developments D. training systems for employees that allow self-discovery and correction of weaknesses E. control systems in which managers are made aware of all deviations from standards
Financial statements are intended to tell the reader the value of a company
a. True b. False Indicate whether the statement is true or false
The components of a larger system are called _____.
Fill in the blank(s) with the appropriate word(s).
________ is the degree to which a consumer perceives that a new product provides superior benefits
A) Compatibility B) Complexity C) Relative advantage D) Comparability E) Tangibility