The biggest advertising medium in the United States for which audience size is measured is which of the following?

A. television (broadcast and cable/satellite)
B. online
C. magazines
D. radio


B. online

Communication & Mass Media

You might also like to view...

Within Agenda-Setting Theory, people like reporters for wire services, editors, news photographers, and others who decide what gets covered are called:

a. media moguls b. key news sources c. gatekeepers d. public servants

Communication & Mass Media

Many authorities on a subject are willing to share their expertise

Indicate whether the statement is true or false

Communication & Mass Media

Name and explain the four intercultural dialectical tensions and give an example of each

What will be an ideal response?

Communication & Mass Media

The two ways to check the accuracy of your perceptions are __________.

A. objectively and subjectively B. actively and passively C. directly and indirectly D. through selection and punctuation

Communication & Mass Media