When Ron complained to his bank's branch manager about the unprofessional behavior of one teller, the branch manager added a code into his accounts alerting all tellers that Ron was a valued, long-time customer and to provide whatever service he requests. The branch manager is using ________ segmentation to retain Ron as a customer.

A. loyalty
B. psychographic
C. benefit
D. geodemographic
E. geographic


Answer: A

Business

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The ________ is the entire group under study as specified by a research project

A) population B) sample frame C) communicate sample D) total sample E) none of the above

Business

Cash flow hedges are

a. hedges of a recognized asset or liability (or an identified portion of a recognized asset or liability), only. b. hedges of an unrecognized firm commitment (or an identified portion of that commitment), only. c. hedges on some or all of the cash flows of a recognized asset or liability, only. d. hedges on some or all of the cash flows of forecasted transactions, only. e. hedges on some or all of the cash flows of a recognized asset or liability, and hedges on some or all of the cash flows of forecasted transactions.

Business

Sensitivity analysis is the analysis of the effect of ________ changes on the ________

A) price, company B) cost, production C) parameter, optimal solution D) constraint, parameter

Business

Hobie, the chief executive officer of Ideal Gamers, Inc. (IGI), intentionally understates the amount of IGI's debts in information provided to investors as part of an issue of IGI stock. Jack buys the stock and suffers a loss. Hobie may be subject to

A. government prosecution and Jack's suit. B. neither government prosecution nor Jack's suit. C. only government prosecution. D. only Jack's suit.

Business