Zen Inc. sources furniture for hotels and restaurants. The sales team at Zen involves the participation of the hotel and restaurant managers to identify their issues. These issues are then translated into needs, and the managers are offered a selection of products that correspond to those needs. In this scenario, Zen is in the ________ stage of personal-selling evolution.
A. persuader
B. problem-solver
C. procreator
D. prospector
E. provider
Answer: B
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Which of the following is most likely a part of the American culture?
A) Responsibilities for organizational errors are taken by the highest level. B) Negotiations are lengthy and enable involved parties to get to know each other. C) A monochronic time system is followed and time is considered precious. D) A person's word can be relied upon and no written agreements are needed.
Compensation normally expressed in biweekly, monthly, or annual terms for managerial or administrative services is called
a. a supplement; b. a commission; c. wages; d. a salary; e. payroll.
The method of determining the cost of a product or service based on the price that customers are willing to pay is called
A) relevant costing. B) differential costing. C) target costing. D) product costing. E) overall costing.
Which of the following statements on contingency planning issues is not true?
A. To protect the reputation of the company, media should not be contacted during a crisis. B. It should be a step by step plan and not generalized. C. In the event of a crisis, the plan should be implemented immediately. D. Identify managers and or employees responsible for carrying out the contingency plan.