If the thesis for Leticia's persuasive speech is "Capital punishment is inhumane," we can assume she is addressing a question of __________.

A. fact
B. value
C. policy
D. proposition


Answer: B

Communication & Mass Media

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The word “advertise” originally meant:

a. to persuade. b. to be part of the Democratic process. c. to offer untruths about something. d. to take note or consider.

Communication & Mass Media

It's good for a company to jump on the "cause du jour."

Indicate whether the statement is true or false

Communication & Mass Media

Which of the following is NOT among the typical reasons why someone who is HIV-positive would choose to conceal the condition?

A. Privacy B. Self-blame C. Fear of rejection D. Disbelief

Communication & Mass Media

If your purpose is primarily to inform or educate, the copy you write will contain lots of factual information

Indicate whether the statement is true or false

Communication & Mass Media