Which of the following statements is true of primary data?

A. It is customized to meet a marketer's needs.
B. It is available to all the competitors of a marketer.
C. It tends to be lower in cost than secondary data.
D. It is frequently outdated.


Answer: A

Business

You might also like to view...

Which of following is typical of good guidelines for ethics discussion if an organization has to come up with their own (lacking a ready guide or code of ethics)?

a. Keep dissent to a minimum. b. Focus on the person making the statement. c. Only one person speaks at a time. d. Allow accusatory statements.

Business

One advantage of the step method is that all reciprocal services are recognized between service departments.

Answer the following statement true (T) or false (F)

Business

Maxine's estate is worth $600,000 . It will not be subject to federal estate taxes

Indicate whether the statement is true or false

Business

Business should look at environmental issues as a no-win situation.

a. true b. false

Business