“Puffery” refers to:

a. the fact that Americans can choose from more than 40,000 supermarket items
b. the fact that the US produces more waste than any other country in the world
c. ads making implicit claims that cannot be tested for the truth
d. none of the above


c. ads making implicit claims that cannot be tested for the truth

Communication & Mass Media

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Which paper is regarded as the first of the penny papers?

A. Publick Occurrences B. the Pennsylvania Gazette C. the Boston News-Letter D. the New York Sun

Communication & Mass Media

Which of the following should be avoided by leaders during a meeting?

a. Monitoring the duration of the meeting b. Monitoring member interaction c. Criticizing individuals during the meeting d. Modifying the agenda of the meeting

Communication & Mass Media

When an effort is made to make a sample representative by selecting names from a sampling frame following a predetermined pattern, such as picking every fourth name, the sampling technique is known as

A) simple random sampling B) systematic sampling C) cluster sampling D) cross-tabulation sampling E) a census

Communication & Mass Media

Which quadrant does the point (-2,-18) fall in?

What will be an ideal response?

Communication & Mass Media