Burger Heaven, Inc., conducts a chain-style franchise. This involves the transfer to Chester, one of its franchisees, of
A. a license.
B. a trade name.
C. the formula to make a product.
D. the ownership of the business.
Answer: B
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A sales presentation has to be delivered after the prospect has reached the conviction stage of the mental buying process.
Answer the following statement true (T) or false (F)
An organization relates actively and continuously to certain segments of its clients, employees, directors and the community. They are
a. primary publics b. secondary publics c. tertiary publics d. irrelevant publics e. internal publics
When you leave a job, check to see
a. what severance pay is available. b. what happens to your health insurance. c. how your final paycheck will be delivered to you and when it will be available. d. all of these choices.
Hoki, an accountant, accumulates working papers while performing an audit for Insurance Corporation. After the audit, these documents belong to
A. the accountant, with the client having a right of access to the papers. B. the client, with the accountant having a right of access to the papers. C. the Public Company Accounting Oversight Board. D. no one—the papers should be destroyed immediately after use.