Which of the following is a major complaint of multinationals operating in Europe?
A) each country shows favoritism toward its nationals
B) volatility of spending due to economic swings and cycles
C) required paperwork
D) bureaucracy
E) decision-making delays
A
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Please explain the difference between the “horn” and “halo” effects.
What will be an ideal response?
A contract is formed only when an offer is accepted:
a. by the offeree b. by the offeror c. by the rules of the UCC d. by the promisor e. none of the other choices
Lev Knossos sells high tech equipment and software to companies in Greece. When he first started selling to Greek businesses, he was told that the Greek market lagged behind others in the use of technology. After conducting research, Knossos visited the Commercial Bank of Greece and explained how his products could create Web pages for the bank and facilitate banking transactions. By applying his product knowledge to solve a technology issue that he identified, Knossos took the role of:
A. tactical partner. B. transactional partner. C. low-involvement decision maker. D. exchange creator. E. creative problem solver.
Max wants to develop a personal brand, so he
a. develops a second identity on the Internet. b. attempts to wear as much clothing of the same brand as feasible. c. give himself a nick name such as "Corporate Warrior Max." d. studies his basket of personal strengths.