Firms that use direct marketing promotion may or may not use direct distribution.
Answer the following statement true (T) or false (F)
True
Sometimes direct marketing promotion is coupled with direct distribution from a producer to consumers.
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Which of the following is not a reason to interpret book value with caution?
a. Land may be worth more than it cost b. Depreciable assets may be held c. Investments may be worth more than their purchase price d. Patents may have a high market value e. All of the answers are correct.
If 10,000 units which were 50% completed are in process at November 1, 90,000 units were completed during November, and 20,000 were 20% completed at November 30, the number of equivalent units of production for November was 90,000. (Assume no loss of units in production and that inventories are costed by the first-in, first-out method.)
Indicate whether the statement is true or false
If a firm offers a written warranty, it
A. shouldn't be "deceptive" or "unfair" according to FTC guidelines. B. must be available to buyers before the sale. C. may help create a new strategy. D. must be labeled either "full" or "limited." E. All these answers are correct.
Anna is 88 years old and under the legal guardianship of her daughter. One day Anna receives a telephone call from a health insurance salesman and purchases a $400-a-month Medigap insurance policy. This contract is:
a. valid. b. voidable. c. void. d. unenforceable.