At a minimum, a credible web page should identify
A) the sponsor.
B) the author(s) of the material.
C) current information.
D) information that can be checked for accuracy.
E) All of the above
E
Communication & Mass Media
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A selling idea may be:
a. Emotional b. Rational c. Neither rational nor emotional d. Both rational and emotional
Communication & Mass Media
Social exchange theory looks at the cost/benefit ratio of the relationship
True or False?
Communication & Mass Media
The ____ refers to the number of drops it takes to produce 1 cc.
A. rate of flow B. drop factor C. amount of solution D. time factor
Communication & Mass Media
The relative highness or lowness of sounds produced by the human voice is called
A. rate. B. volume. C. tone. D. quality. E. pitch.
Communication & Mass Media