Deacon is a sales representative for Microsoft. He works in a B2B environment trying to sell software products to offices. He works to build long-term associations with his customers by regularly communicating with them. He spends a lot of time listening to their needs and provides support after the sale. Which type of selling is Deacon engaged in?
A. Order taking
B. Team selling
C. Technical selling
D. Missionary selling
E. Trade selling
Answer: C
You might also like to view...
Changing importance weights is difficult because
A. the retailer needs to improve performance on all benefits. B. the retailer has to include a wide range of fair trade merchandise. C. importance weights reflect customers' personal values. D. many customers make purchases based on a single attribute. E. it involves the addition of a new benefit.
A pure-project structure is characterized by ______.
a. a self-contained business unit b. using personnel only from senior management c. ensuring government regulations are complied with d. ensuring ISO regulations compliance
In a firm's external environment, ________ primarily capture population characteristics related to age, gender, family size, ethnicity, sexual orientation, religion, and socioeconomic class.
A. political trends B. demographic trends C. economic trends D. ecological trends
The planned backlog was:
A) 42. B) 36. C) 30. D) 66. E) 40.