Stefano told his audience to go to a website in order to register to vote in the next election. Which step of the motivated sequence does this exemplify?

A. attention
B. need
C. action
D. satisfaction


Answer: C

Communication & Mass Media

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The tendency of journalists to report similar quick conclusions about an event is called:

a. muckraking. b. moderatism. c. consensus journalism. d. agenda-setting.

Communication & Mass Media

According to Schutz, the three interpersonal needs are exclusion, affection, and control

Indicate whether the statement is true or false.

Communication & Mass Media

Power increases even when you try, yet fail to control another's behavior

a. true b. false

Communication & Mass Media

During a persuasive speech, how might you appeal to esteem needs?

A. Tell listeners a way to improve their personal relationships. B. Tell listeners something that will help them look for a better job. C. Tell listeners techniques that will help them improve their problem solving. D. Tell listeners that if they take the action you suggest, they will gain respect.

Communication & Mass Media