Tone Zone plans to introduce four mp3 player models over the next year. These models range from basic players at $99 per unit, to more sophisticated players at $399 per unit. The more features a model has, the more expensive it is
What pricing strategy is Tone Zone using for its range of mp3 players?
A) product line pricing
B) product bundle pricing
C) captive product pricing
D) by-product pricing
E) optional product pricing
A
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A person who is apt to take initiative and persevere to influence the environment is said to have a(n) ______ personality.
A. emotionally stable B. proactive C. extroverted D. emotionally intelligent E. self-efficacious
If a company produces three products and production capacity is unlimited, If it can sell only 3,000 of each product, the company should produce the product that has the highest
a. contribution per hour of machine time. b. sales price per unit. c. contribution per unit. d. gross margin per unit.
Selective information processing and lack of understanding are both considered to be _____________ sources of resistance to change.
What will be an ideal response?
With regard to location, which of the following is NOT true?
a. Companies seldom find an ideal location. b. Companies typically find several satisfactory or acceptable locations to choose from. c. Location decisions are nonsequential. d. Location decisions are made in three stages.