Answer the following statements true (T) or false (F)

1. A hero is a person whose accomplishments embody the values of the organization. 
2. When the National Football League annually presents the winners of the Super Bowl with rings in a ceremony, it is an example of a ritual. 
3. The pink Cadillac that Mary Kay presents to the best salespeople of its cosmetic line is an example of an emblem. 
4. Research shows that organizations with market cultures report higher profits and financial growth. 


1. TRUE
A hero is a person whose accomplishments embody the values of the organization.
2. TRUE
Rites and rituals are the activities and ceremonies, planned and unplanned, that celebrate important occasions and accomplishments in the organization's life. Military units and sports teams have long known the value of ceremonies handing out decorations and awards, but many companies have rites and rituals as well.
3. FALSE
A symbol is an object, act, quality, or event that conveys meaning to others. The pink Cadillac conveys excellence in personal selling in the Mary Kay organization.
4. TRUE
A recent study summarized 25 years of research on the relationship between organizational culture and various measures of organizational effectiveness. Results revealed that organizations with market cultures reported higher profits and financial growth.

Business

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