The DMBB (D'arcy Massius Benton & Bowles) agency created a psychographic profile of the Russian market. The categories include all of the following except:
A) Kuptsy.
B) Cossacks.
C) Elites.
D) Students.
E) Business Executives.
C
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Which of the following best describes the type of software that tracks different kinds of information, from what happened on the last sales call, to customers' birthdays, and other special events?
A) contact management software B) word processing software C) spreadsheet software D) Web conferencing software
Which of the following terms refers to the assurance of a host state government that foreign investors will be able to take out of the state both the investment capital they brought in and the profits they earned?
A. nondiscrimination guarantee B. repatriation guarantee C. stabilization clause D. appraisal right
The employees at Wegners Market are threatening to strike. To counter this threat, the weapon Wegners would most likely wield is
A. the legal right to hire replacement workers. B. the legal injunction. C. the lockout. D. a work slowdown.
Which of the following is not a primary function of management?
A. planning B. organizing C. optimizing D. controlling