is a significant concept that underpins online CRM in management of the customer lifecycle. "Permission marketing" is a term coined by Seth Godin 1999. Customers agree (opt-in) to be involved in an organisation's marketing activities, usually as a result of an incentive.

What will be an ideal response?


Permission marketing definition

Business

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Which of the following statements is true regarding unsatisfied judgment funds?

A) An accident victim can choose to collect from the negligent driver or from the fund. B) The negligent driver is relieved of legal responsibility when the fund makes a payment to the accident victim. C) The maximum amount an individual can collect from the fund is usually much more than the minimum liability limits required by the state. D) An accident victim must have exhausted other means of recovery before collecting from the fund.

Business

In most sales, sellers warrant that they have good and valid title to the goods sold.

Answer the following statement true (T) or false (F)

Business

Which of the following methods of acquiring technology does Matthew support?

Scenario: Total Vital Life Inc. develops foods and beverages aimed at boosting the energy levels of athletic and active individuals. In a product development meeting, Justin suggests that Total Vital Life acquire a newly developed technology for infusing vitamin and mineral blends into food, created by Sound Nutrition Co. Justin believes that it would be easiest and fastest to acquire the technology straight from Sound Nutrition. Matthew, although supportive of the infusing idea, feels that the methodology behind the next generation of Total Vital bars should be kept exclusive. Matthew knows it may take longer to produce the technology and the bars, but he feels that the competitive advantage and exclusivity are worth the wait. Finally, Marci likes Justin's idea of incorporating the Sound Nutrition technology but feels that Total Vital does not possess sufficient financial resources to buy the technology outright. She suggests that they should opt for something more economical. A) internal development B) licensing C) contracted development D) purchase E) research partnership

Business

When computing the cost per equivalent unit, the weighted-average method of process costing considers:

A. costs incurred during the current period plus cost of ending work in process inventory. B. costs incurred during the current period less cost of beginning work in process inventory. C. costs incurred during the current period plus cost of beginning work in process inventory. D. costs incurred during the current period only.

Business