Web sites can be classified by purpose as represented by the term:
A) matrix sites.
B) international sites.
C) geographic sites.
D) promotion sites.
E) regional sites.
D
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All of the following statements are true about blogs, except:
A) blogs are often tied in with viral marketing campaigns B) blogs have been created on a wide range of topics C) some blogs permit visitors to post comments, others do not D) blogs are a powerful means of spreading word-of-mouth communications about a product
Which of the following is not true regarding capital market research?
a. Studies have found a low correlation between the variability of accounting earnings and beta. b. Studies have found a strong association between accounting-based ratios and the market measure of risk. c. Studies have found that supplemental segment (line of business) disclosures resulted in a revision of systematic risk, indicating that such information is useful for risk assessments. d. At least one study has found that pension information is not useful for risk assessments.
Under a defined contribution health care plan the employer provides the employee money to purchase health care benefits
Indicate whether the statement is true or false.
In the sales and operations planning process, the ______ adopt a reactive approach to match supply with demand.
a. options to influence demand b. options to influence revenue c. options to influence supply d. options to influence costs