You produce a television spot with a young woman getting ready to dive into a pool that cuts to a Gulf of Mexico dolphin covered with oil and onscreen the words roll by reading, "Doesn't he have the right to swim in clean water too?" What kind
of spot is this?
a. an advertorial
b. infotainment
c. a YouTube movie
d. antibusiness
a
You might also like to view...
Obama's efforts to steer the nation out of the Great Recession using fiscal policy is illustrated by which of following?
A)Economic Recovery Tax Act B)Troubled Asset Relief Program C)American Recovery and Reinvestment Act D)General Agreement on Tariffs and Trade
All powers not granted to Congress remain with the states, as made explicit in the __________ Amendment to the Constitution
A) Fourth
B) Sixth
C) Ninth
D) Tenth
E) Thirteenth
A political party differs from an interest group in that
A. political parties want to operate the government and interest groups do not. B. political parties do not want to operate the government and interest groups do. C. individuals must pay dues to a political party but not to an interest group. D. individuals in a political party agree on all major policy issues. E. interest groups select candidates to run for office and political parties do not.
Why are campaign contributions so important for interest groups seeking to influence government?
a. Legislators only grant meetings with interest groups that offer campaign contributions. b. Campaign contributions help elect candidates who are friendly to groups' goals. c. Groups can offer contributions in return for favorable votes on pending legislation. d. Organizations seeking to offer input on a political party's platform are required to make campaign contributions.