Ron and Gail plan to lower Fun-Spot's prices in an effort to encourage customers to stay longer, visit more often, and spend more money during each visit. What type of strategy are Ron and Gail planning?
A) market penetration
B) market development
C) product development
D) product adaptation
E) diversification
A
You might also like to view...
Oil and gas exploration has considerable economic and environmental impact. "We must balance development today to ensure that there are resources available for future generations," argues a stakeholder. This statement is most consistent with the principle of:
A) Economic sustainability B) Government requirement ethic C) Business sustainable development D) Sustainable development E) Environmental ethic
The ________ model treats economic growth as both the solution to all social ills and also as boundless.
Fill in the blank(s) with the appropriate word(s).
Cash equivalents include:
A) treasury bills. B) equity investments. C) money market accounts and commercial paper. D) certificates of deposit.
Team warm-ups are also referred to as:
a. Group norms b. Goal-setting c. Jump-starting d. Social icebreakers