_______ means performing similar activities better than rivals perform them
a. Crafting market strategy
b. Operational effectiveness
c. Strategic positioning
d. Strategy
b
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An advantage of the Internet is that customer movements on the Web can be tracked, stored, and analyzed in real time
Indicate whether the statement is true or false
Which of the following variations of the accounting equation describes the preparation of the statement of cash flows?
A. Change in cash = Change in (Liabilities ? Stockholders' equity + Noncash assets) B. Change in cash = Change in (Liabilities + Stockholders' equity ? Noncash assets) C. Change in cash = Change in (Liabilities + Stockholders' equity + Noncash assets) D. Change in cash = Change in (Liabilities ? Stockholders' equity ? Noncash assets)
Business marketers have a broad customer base and a large number of buyers compared to consumer marketers
Indicate whether the statement is true or false
Which of the following companies is most likely to avoid the formation of sales territories?
A. A large distributor of books B. A global consumer products manufacturer C. A small company that makes custom architectural pieces D. A leading manufacturer of small engines E. A company that supplies the inventory for convenience stores in 35 states