The age of your audience is an important part of audience analysis

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Communication & Mass Media

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Why did most of the early publicity agencies fail?

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Communication & Mass Media

Messages come from many different channels and reasonably accurate judgments can only be made when multiple channels are taken into consideration

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Communication & Mass Media

Fortunately, in the United States, we tend to see all accents and regional dialects as equally acceptable

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Communication & Mass Media

The goal "to entertain" never includes a moral or serious point

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Communication & Mass Media