McDonald's corporation helps select the location for a new restaurant and provides financial assistance, training, marketing, and products.  McDonald's engages in:

A. product and trade name franchising.
B. business format franchising.
C. master licensing.
D. area development.


Answer: B

Business

You might also like to view...

Some Visual Basic for Applications (VBA) procedures, such as ____, always start at the code's beginning and progress line by line to the end, never deviating from this top-to-bottom flow.

Fill in the blank(s) with the appropriate word(s).

Business

MPR's focus on segmentation hinges upon

A) a product's success and longevity in the marketplace. B) a consumer's exposure to media and a medium's influence on a consumer. C) a firm's emphasis on advertising communication rather than public relations. D) the complexity of the consumer purchase decision-making process. E) the relationship between a company and its investors.

Business

Administrative laws are laws enacted by governments to regulate the operation of only government employees and government-run organizations

Indicate whether the statement is true or false

Business

Only unfavorable variances should be investigated, if substantial, to determine their causes

Indicate whether the statement is true or false

Business