When a persuaders is perceived as having a similar attitudes to those of the message receiver which of the following is true:

a. the persuasive effect is increased
b. the receive is more likely to like the speaker
c. The speaker is perceived as being more credible
d. the speaker is perceived as being more trustworthy


b. the receive is more likely to like the speaker

Communication & Mass Media

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By spending $50 million of her own money on her unsuccessful election campaign, Linda McMahon set a record for the most expensive campaign for the U.S. Senate in history

Indicate whether this statement is true or false.

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In the interpersonal communication model, __________ messages are the words that we use

Fill in the blank with correct word

Communication & Mass Media

A _____________________ is a phrase or set of words in which the same meaning is transmitted twice

Fill in the blank(s) with correct word

Communication & Mass Media

The closing stage of an interview should preview the content of questions

Indicate whether the statement is true or false

Communication & Mass Media