A radio manager sampled 300 listeners and found that 30% of the sample was listening a certain program. What is the approximate .95 confidence interval estimate for the population mean? The population average lies between:

a) 33% and 37%
b) 20% and 24%
c) 10% and 15%
d) 25% and 35%


D

Communication & Mass Media

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In the PESO model, paid media is commonly thought of as ______.

a. foundational communication b. advertising costs c. traditional advertising d. print and broadcast presence

Communication & Mass Media

Bill is a new manager for his company and wants

to send an email to all of his employees about the upcoming year. Because this email will outline his vision he wants to make sure his message is clear. To send a clear message Bill should NOT focus on being . A. concise B. humorous C. relevant D. concrete

Communication & Mass Media

Industrial media production can be successfully accomplished by almost anyone who has access to an Internet-capable computer and basic software skills

Indicate whether this statement is true or false.

Communication & Mass Media

How long is a typical YouTube video?

A) two minutes B) four minutes and twelve seconds C) fifteen minutes D) eight minutes and six seconds

Communication & Mass Media