Which of the following is an important guideline for the use of statistics in a speech?

A) Use statistics that are mainly from secondary sources.
B) Use as many statistics as you can find because they enhance credibility.
C) Use reputable, authoritative, unbiased sources for your statistics.
D) Report a statistic down to the last decimal point to be thorough and accurate.


Answer: C

Communication & Mass Media

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The symbols for the Democratic and Republican parties was the work of:

a) Thomas Nast; b) Matthew Brady; c) William Cullen Bryant; d) John Brown; e) William Randolph Hearst

Communication & Mass Media

__________ evaluation assesses speakers' abilities to

meet set standards and does not compare them to others. a. Comparison-based b. Criterion-based c. Competition-based d. Judgment-based

Communication & Mass Media

In content coding, it is common to see coding schemes with one category identified as "other." This reflects:

A. a wise move by the researcher as some elements will not fit in any of the categories. B. the code that researchers use as the standard against which other categories are tested. C. the code that researchers use when they want to further examine some elements. D. a failure of the coding scheme, indicating that the coding scheme is not as developed as it should be. E. none of the above.

Communication & Mass Media

Employees believe that management encourages free exchange of information

Indicate whether the statement is true or false

Communication & Mass Media