Which of the following pricing policies enhances profits by creating brand-loyal consumers?
A. Beat-or-pay strategies
B. Frequent flyer programs
C. Frequent flyer programs and beat-or-pay strategies
D. Trigger strategies
Answer: B
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Whenever indifference curves have kinks, marginal willingness to pay curves have horizontal "flat spots".
Answer the following statement true (T) or false (F)
Refer to the above table (figures in billions). Real GDP for year 2019 was
A. $4819.6 billion. B. $5222.2 billion. C. $4617.3 billion. D. uncertain without more information.
The Fed's forward guidance in 2011 and early 2012 was framed in terms of keeping interest rates low
A. for an extended period. B. at least until a particular date in the future. C. based on outcomes for the unemployment rate and inflation rate. D. until the next Presidential election.
On a production possibilities frontier, 500 pounds of apples and 1,200 pounds of bananas can be produced while at another point on the same frontier, 300 pounds of apples and 1,300 pounds of bananas can be produced
Between these points, what is the opportunity cost of producing a pound of apples? A) 2 pounds of bananas B) 5/12 of a pound of bananas C) 0.5 of a pound of bananas D) 2 pounds of apples E) 100 pounds of bananas