When comparing one product offering to the next-best-alternative the supplier may invite the customers to participate in the customer value research

The supplier's team members relate the list of value elements and which elements they regard as points of parity and points of difference. _______ are value elements about which the customer disagrees with the team's evaluations.
a. points of parity
b. points of difference
c. value word equations
d. points of contentions


d

Business

You might also like to view...

The first step in global channel planning is to get close to customers

Indicate whether the statement is true or false

Business

________ is the amount owners have invested and/or retained from the venture operations. 

A. Owner's equity B. Cash flow C. Retained earnings D. Profit

Business

Suppose 1-year Treasury bonds yield 4.00% while 2-year T-bonds yield 5.10%. Assuming the pure expectations theory is correct, and thus the maturity risk premium for T-bonds is zero, what is the yield on a 1-year T-bond expected to be one year from now? Round the intermediate calculations to 4 decimal places and final answer to 2 decimal places.

A. 6.21 B. 7.39 C. 7.27 D. 5.47 E. 6.09

Business

A combination of two or more websites into a single website that provides the content of both sites to deliver a novel product to consumers best defines

A) blog. B) mashup. C) podcast. D) wiki.

Business