Almost every business wants brand loyal customers. Why?
What will be an ideal response?
Brand loyalty provides a wealth of benefits to marketers including reduced consumer sensitivity to price, lower marketing costs to reach loyal customers, a degree of insulation from the actions of competitors, and more profitability from loyal customers.
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Public relations is incapable of reaching prospects who prefer to avoid mass media and targeted promotions
Indicate whether the statement is true or false
A credit-based score that is highly predictive of future claims cost is an individual's
A) CLUE score. B) insurance score. C) motor vehicle record score. D) underwriting score.
Executive orders:
a. require businesses to pay taxes b. require government officials to resign c. require private citizens to do certain things d. require agencies to do certain things e. none of the other choices
What is the return on assets for Cannondale, for the latest period given?
a. 2.6 percent b. 1.6 percent c. 3.6 percent d. .6 percent