Cannibalization occurs when the sales of an existing product remain the same despite the introduction of a new product

Indicate whether the statement is true or false
a. True
b. False


ANSWER: False

A situation that occurs when sales of a new product cut into sales of a firm's existing products is known as cannibalization. This is a potential cost of multisegment targeting.

Business

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a. Three b. Five c. Seven d. Nine

Business

Which of the following is not an operating activity?

A) Cash collections from credit customers B) Cash payments for operating expenses C) Cash receipts for interest earned D) Cash payments for dividends to stockholders

Business

Which method of preparing the operating activities section of a statement of cash flows reports its cash inflows from operations followed by its cash outflows for operation?

A) The direct method B) The indirect method C) Both the direct method and the indirect method D) Neither the direct method nor the indirect method

Business

What is included in the prefatory material of formal proposals?

Business