Which is NOT one of Arthur W. Page's seven principles for guiding action and behavior?

A) tell the truth
B) listen
C) manage for the future
D) cool heads communicate best
E) words not actions create impressions


Answer: E

Communication & Mass Media

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According to the authors, finding out more about the author of the information you want to include in your speech is one way to assess source

A. Credibility B. Integrity C. Expertise D. Fallibility

Communication & Mass Media

All campaigns should be evaluated in terms of how well they meet or exceed benchmarks

Indicate whether this statement is true or false.

Communication & Mass Media

Luis has just woken up. He debates within his own head whether he would rather sleep in or attend his early morning class. Luis has been using which of the following types of communication?

A. intrapersonal communication B. interpersonal communication C. group communication D. mass communication

Communication & Mass Media

Explain how factual distractions and psychological distractions differ

What will be an ideal response?

Communication & Mass Media