While demographic and geographic segmentation of retail customers are relatively easy, these characteristics do not help marketers determine
A. how old their customers are.
B. which customers have young children.
C. what their customers need.
D. what income brackets their customers are in.
E. where their customers live.
Answer: C
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When attempting to resolve an impasse, ________ resolution explicitly addresses what people will do in the future and how agreements they make about the future will be realized.
Fill in the blank(s) with the appropriate word(s).
The ________ is the party in a franchise relationship who owns a trade name or trademark
A) franchisee B) franchisor C) delegator D) delegatee
Jen sees signs that one of her employees might be an alcoholic. In order to help this individual, Jen must awaken the individual to the reality of the condition.
Answer the following statement true (T) or false (F)
Which of the following is a step in the simulation methodology?
a. Describing the problem in order to understand the business model b. Designing a conceptual model c. Collecting data d. All of the above