Public relations professionals who encode a client's message must understand all of the following EXCEPT ________

A) the significance of words on the message conveyed to the ultimate receiver
B) that words and phrases quickly change meaning and drop out of favor
C) the true meaning of words that make up the message
D) that "spinning" the message may be necessary at times


D

Business

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If a competitor reverse-engineers a trade secret, then the competitor is ________.

A. allowed co-ownership of the trade secret and its original trademark B. allowed to use the trade secret but not its original trademark C. not allowed to gain commercially from the trade secret D. obliged to inform the original owner of the trade secret

Business

The holder of a negotiable instrument has the same rights as the holder of an ordinary nonnegotiable contract

Indicate whether the statement is true or false

Business

To facilitate foreign trading in shares, brokerage firms use depository receipts

Indicate whether the statement is true or false

Business

Being a team leader is a position of power.

Answer the following statement true (T) or false (F)

Business