What are some of the reasons sales promotion expenditures might increase as a percentage of budget expenditure?
What will be an ideal response?
The promotion becomes more accepted by top management as an effective sales tool; competitors used promotions frequently; consumers became more price-oriented, and trade demanded more deals from manufacturers.
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In managing virtual workers, a manager should
A. give directions only by phone or in person. B. make sure the worker is keeping to a fixed schedule of hours. C. set goals that focus on team members' personal enrichment. D. meet regularly, face-to-face. E. set up large teams composed of employees from different departments across the organization.
On August 1, 2015, Yellow Company paid $6,320 for a three-year insurance policy. On that date, an expense account was charged. In the adjusting entry on December 31, 2015, there would be a
A) debit to Insurance Expense for $175. B) credit to Prepaid Insurance for $2,107. C) credit to Prepaid Insurance for $527. D) credit to Insurance Expense for $5,442.
Which of the following constitutes copyright infringement?
A. the use of several clips from a copyrighted movie in a documentary B. the use of a brief quotation from a copyrighted work in a news report C. the use of copyrighted material in a spoof or satire D. reproduction by a teacher or student of a small part of a copyrighted work to illustrate a lesson
How does IDEO look at the design thinking process?
a. It requires a series of successive steps. b. It is a circular process with no specific start or end. c. It occurs in overlapping phases. d. It follows a predictive approach.