When considering perception, sensation is ______.

A. a three-step process
B. not affected by our brain
C. culturally marked
D. external rather than internal


C. culturally marked

Communication & Mass Media

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To estimate the number of dialings for a telephone study, divide the sample size by the incidence, and divide that number by the:

a) Questionnaire length in minutes b) Sampling error for the sample size used in the study c) Square root of the sample size d) Acceptance rate

Communication & Mass Media

When listening to a lecture in class, you are most likely listening for

A) enjoyment. B) empathy. C) functionality. D) evaluation. E) information.

Communication & Mass Media

Public relations provides a vital service to both business and society

Indicate whether this statement is true or false.

Communication & Mass Media

A conflict management style that involves negotiation is also known as

A. accommodation. B. avoidance. C. competition. D. compromise.

Communication & Mass Media