An Australian wine producer, facing declining sales at home, set up a new channel of distribution to sell wine in the United States. This seems to be an effort at

A. market development.
B. product development.
C. diversification.
D. market penetration.


Answer: A

Business

You might also like to view...

Palmer Productions uses a standard cost system. On December 31, the account balances include the following:

Sales Revenues: $750,000
Cost of Goods Sold (standard costing): $400,500
Selling & Administrative expenses: $150,000

Prepare a multi-step, standard cost income statement.

Business

A goal in retail layouts is to ______.

A. promote collaboration B. inhibit the flow of goods and services C. increase the customer’s exposure to as many products as possible D. circumvent government regulations

Business

A batch process is used to produce products in ______.

a. large variety in moderate volumes b. moderate variety in large volumes c. moderate variety in moderate volumes d. large variety in large volumes

Business

What are the benefits to an organization of brand equity?

What will be an ideal response?

Business