Message Processing refers to the left side of the linear communication model (decoding).

a. true
b. false


Ans: b. false

Communication & Mass Media

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Ingmar Bergman rejected religious and psychological themes in his films, preferring light-hearted comedy instead

Indicate whether this statement is true or false.

Communication & Mass Media

Karla knows that her audience is familiar with the many public messages about the dangers of alcohol. She decides to give her informative speech about recent studies showing that one drink per day can have health benefits like significantly reducing the risk of heart attacks. Her informative purpose is

A) agenda setting. B) providing new perspective. C) creating a negative feeling. D) strengthening a feeling. E) inducing an action.

Communication & Mass Media

If you cannot identify the author of a document on the Web, you should try to determine the sponsoring organization for the document.

Answer the following statement true (T) or false (F)

Communication & Mass Media

The family ties between Carol, her grandmother, Susan, and her uncle, George, are ______.

a. ritualistic b. voluntary c. involuntary d. traditional

Communication & Mass Media