As a public speaker, you should learn as much as possible about your particular audience

Indicate whether the statement is true or false


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Communication & Mass Media

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An individual?s culture does not impact her or his communication

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Communication & Mass Media

The claim that businesses should pay attention to the desires of their potential customers to, "reuse content

legally and easily for mashups, fan sites . . .. and create their own interactive web applications," is based on the commonplace a. cost/benefit. b. differentiation. c. wisdom of crowds. d. sign.

Communication & Mass Media

When a speaker asserts a proposition of ________, the persuasive goal isn't to make someone believe the speaker; rather, it is to make someone agree with him or her.

A. policy B. value C. opinion D. fact

Communication & Mass Media

Plan to cover a broad topic in detail rather than a limited topic in generalities

Indicate whether the statement is true or false

Communication & Mass Media