Which of the following is an example of a demonstration technique?
A. Shock approach
B. Complimentary approach
C. Premium approach
D. Curiosity approach
E. Product approach
Answer: E
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An increase from 80% to 90% in customer retention would have what effect on the average customer life?
A) an increase of 1 year B) an increase of 2 years C) an increase of 5 years D) an increase of 10 years E) an increase of 20 years
What is the benefit of using metaphors to understand communication?
a. Metaphors make studying communication more interesting. b. Metaphors help us paint vivid word pictures about communication. c. Metaphors allow us to perceive and talk about communication in new ways. d. Metaphors promote more ethical communication.
Which of the following accounts includes the cost of completed but unsold units of a manufacturing firm?
A) Cost of Goods Sold B) Finished Goods Inventory C) Work in Process Inventory D) Materials Inventory
The manager of Center E provides administrative activities for the other centers in the company. What type of responsibility center is Center E?
A) Cost center B) Discretionary cost center C) Revenue center D) Investment center