Why is writing in the second person appropriate for broadcast stories but not for print stories?

Question

What will be an ideal response?

Answer 1

Writing in the second person gives a broadcast story a very conversational tone and helps to draw the audience into the story. This approach works for broadcast stories because the audiences are more distracted and require a more straightforward and simplified explanation of the news. Use of the second person in print would come across as overly casual or unprofessional.