The advertising support component of the creative brief includes:
A) media selection and media buys
B) the creative brief's constraint component
C) the nature of the advertising appeal
D) the facts which substantiate a unique selling point
D
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In 2016, Valencia Company purchased equipment for $363,000 and also sold some special purpose machinery with a book value of $155,000 for $182,000 . In its statement of cash flows for 2016, Valencia should report the following with respect to the above transactions:
a. $363,000 cash used by operating activities; $182,000 cash provided by financing activities. b. $181,000 net cash used by investing activities. c. $181,000 net cash used by investing activities; $27,000 net cash provided by operating activities. d. $363,000 net cash used by investing activities.
A transfer price can be based on a market price for products that has been reduced in the process of bargaining by division managers
Indicate whether the statement is true or false
In most cases of a unilateral mistake, the mistaken party is permitted to rescind the contract
Indicate whether the statement is true or false
Assume that Jessie and Lester have formed a contract whereby Jessie agrees to deliver 10,000 dozen "Grade A Large Eggs" to be shipped in paper cartons. A shortage of paper makes paper cartons much more expensive, so Jessie uses styrofoam cartons and ships the eggs. Lester is entitled to cancel the contract based on a material breach of the contract
a. True b. False Indicate whether the statement is true or false