A reading service for the visually impaired requires each reader applicant to prepare and submit a one-hour interview tape of material chosen by the service to determine whether the reader has pleasing vocal characteristics and is accent-free so that it is not necessary to use the same reader every time. The reading service is trying to limit problems associated with the service characteristic of:
A. tangibility
B. credence quality
C. heterogeneity
D. simultaneous production and consumption
E. flexibility
Answer: C
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